PPC Calculator by Pradix Online Marketing Solutions

How to Use the PPC Calculator by Pradix?

This free PPC calculator by Pradix helps marketers, advertisers, and business owners estimate key advertising metrics before launching a campaign. You can calculate estimated clicks, conversions, cost per acquisition (CPA), profit, ROI, and ROAS — all in one place. Use this PPC calculator to make smarter, data-driven ad budget decisions.

What is Conversion Rate?
Conversion Rate tells you what percentage of ad clicks turn into valuable actions like purchases or sign-ups. For example, if 100 people click your ad and 5 make a purchase, your conversion rate is 5%.
What is CPA?
CPA (Cost per Acquisition) tells you how much you spend to acquire one customer. If you spend $100 and get 10 conversions, your CPA is $10.
Why does the calculator show Revenue and Profit?
You enter the average revenue per conversion. The calculator multiplies that by the number of conversions to show total revenue. It subtracts your ad budget to show profit.
What is ROI?
ROI (Return on Investment) shows how much profit you earn relative to your ad spend. If you spend $100 and earn $150, your ROI is 50%.
What is ROAS?
ROAS (Return on Ad Spend) shows how much revenue you earn per $1 spent on ads. A ROAS of 3 means you earned $3 for every $1 spent. It doesn’t factor in profit, only revenue.
Why do the results change when I update inputs?
The calculator updates all values in real-time. Changing budget, CPC, or conversion rate helps you test campaign performance before launching it.

Looking for expert help with your paid advertising strategy?

At Pradix, we don’t just build tools like this PPC calculator  – we help you plan, launch, and optimize real ad campaigns across Google, Meta, and more.
From online ad targeting to ROI tracking, our digital marketing team is here to grow your business.

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